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Home Textile Enterprises Need To Focus On The Internet.

2016/2/23 16:06:00 35

Internet +Home Textile EnterprisesBrand Strategy

In recent years, the promotion of electronic commerce has become increasingly fierce, home textiles plays an increasingly important role in it.

It has to be said that the Internet wave is affecting traditional industries one after another. Then, what sparks will the Internet encounter with the traditional home textile industry? How can the home textile enterprises follow the trend in the "Internet +" draught? Under the constraints of many factors, how can the cooperation between home textile brand and network sales platform be strengthened and perfected, so as to build an all directional cooperation mode?

Nowadays, the traditional mode of operation of the home textile industry has become more and more volatile and outdated. E-commerce has been pushed onto the stage of the times and has become an irresistible trend.

The 2016 spring home textile exhibition, which will be held on March 16-18 at the National Convention and Exhibition Center (Shanghai), will provide a good platform for enterprises to find solutions to problems.

According to the organizers of the exhibition, in the Spring Textile Exhibition in 2016, besides creative thinking, cutting-edge products and industry giants, there were also activities of foot addiction.

In the spring 2016 home textile exhibition, there are preparations for deepening the development of online e-commerce business, strengthening cooperation with online platforms, and the brand leader of the home textile industry, fuanna, who is also in trial operation. In the Tmall's "double eleven" global carnival, it has borrowed the LOVO brand of its e-commerce brand to win the category of home textiles category four.

Home textile

In 2015, during the "double eleven" period, it broke the historical record with outstanding achievements, and successfully entered the top four of home textiles and refreshed the logistics speed.

In order to adapt

Home textile brand

Enterprises have expanded the trend of the new field of e-commerce marketing channels and effectively landed the exhibition services.

Tmall

Jingdong mall, vip.com, No. 1 store, Dangdang network and other business tycoons entered the exhibition, but also opened up the "well-known domestic e-commerce procurement negotiation area", specially set up the theme of the electricity supplier and joining the lecture area.

In addition to answering questions for home textile enterprises entering the electricity supplier channel, it also builds a professional platform for its sales platform.

Whether the implementation of network sales, for home textile enterprises is just a "channel mode" multiple-choice question.

For the upcoming Spring Textile Exhibition in 2016, the organizers will also set up a new exhibition area and discussion area according to the current industrial situation.

During the spring 2016 home textile exhibition, the brand exhibitors will face to face with each other and discuss with them. The organizers will also plan a series of wonderful on-site activities combined with the current development trend of the home textile industry, and strive to offer a wonderful home textile feast for all exhibitors and spectators.

China international home textile exhibition has not only become the largest scale home textile exhibition in China, but also has become a comprehensive business platform integrating business negotiation, channel development, resource integration, market inspection, and trend publishing.

In the spring of 2016, home textile exhibition will be based on industry demand, grasp the pulse of development, share more privileges to home textile brands and spectators, and help industry enterprises break through.


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