Six Tricks Of Clothing Stores Can Help You Keep Customers Easily!
Only sales can generate profits, and everything except sales is a cost.
Why is sales eloquence so important? It is because our conversation skills and sales eloquence skills are important factors for the success of sales when interviewing customers. So, how can we easily break through the hearts of customers and make deals easily? Here are some important tips to share with you:
1. Find common ground in the shortest possible time
Common ground is the basis of communication between people. Of course, in the same interests, the topic will be very easy and comfortable. If you get closer to each other, sales will be easy to succeed. There are so many common points among people that they can always find common points as long as they are careful.
1. "Judge a person by his appearance", here, "Judge a person by his appearance" means to observe his appearance and look at the information provided by an external image ". It can be said that a person's psychological state, spiritual pursuit, life hobbies, etc. can be seen from his expression, clothing, conversation, etc. As long as you observe more, you will find common ground.
2. Try to find common ground with words. For example, the stereotypical but practical Kazakh entities, such as fellow townsmen, classmates, comrades in arms, peers, and the same hobbies, are the best ties between the two sides.
3. Be good at using other channels. For example, listen to introductions and find common ground.
2. Be more familiar with your products
If a salesperson does not know his or her own products, he or she usually gives people unprofessional information. Only when you are fully familiar with your products can you cope with them freely. Suggestion: In addition to being familiar with your own products, you should be familiar with similar products and related products, so as to better serve customers and win their trust.
3. Fully understand the real needs of the other party
What exactly does the customer need? Know how to ask the other party's needs.
When units choose air conditioners, they may pay more attention to the function of purifying air or bass rather than the price.
When a working family buys an air conditioner, you tell him how the air conditioner purifies the air, how it increases oxygen, etc. He may not be interested, but his real demand may be whether the price can be cheaper.
The gorgeous beauty chooses the air conditioner. Maybe she is concerned about whether the air conditioner will make the indoor air drier, leading to skin water shortage and other problems.
4. Introduce selling points to customers like this
The selling point is "better than the current situation", showing the unique charm and characteristics of the product. Let's assume that the customer has it. Tell him what your selling points can change. Before the customer stops, introduce as many selling points as possible. Maybe the next selling point is his demand point.
For example, our clothes are made of * * * fabric, which is more comfortable than * * * fabric; Our air conditioner is more silent, as small as * * * decibels, so we can sleep at night more comfortably.
5. Retain a pivot point
It is the final sales strategy to keep an end point.
When the customer is about to clinch a deal at the end but still hesitates, you can always recommend a final solution to the customer.
The strategy of price announcement is generally "Hamburg strategy".
That is, recommend some real selling points at the beginning, and then publish the price. At the final negotiation stage, a selling point will be added on the basis of the price again, so that customers will have a sense of value.
6. More praise, more sincerity
Sweet mouth, no money. Praise is a common strategy in the sales industry, but you should keep a sincere heart and say all the advantages you can see with the naked eye! Remember: integrity is always the foundation of sales!
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